A company has two things to sell – products and/or services.
While products and services may be more or less similar, the plot boils down to not what but how we sell!
Basic program – to bring in an attitudinal shift in the employee’s thought process.
Basic program works on emotional quotient, grooming, communication and self motivation skills.
Delivery process involves fun activities, audio videos and role plays that participants can relate to their day-to-day work life.
An Advanced Sales Effectiveness program would go beyond attitude and get into the details of hard-core selling – understanding domestic and international marketing trends, prospecting, strategizing, negotiating, and finally closing a deal.